Ash

Ash, founded in 2000 by Patrick Ithier, is a Franco-Italian footwear brand that masterfully blends rock-inspired edge with refined European craftsmanship. Born between France and Italy, Ash has established itself as the go-to label for those who seek bold, urban style without compromise. Its sneakers, boots and sandals are defined by signature details — studs, zips and platform soles — that celebrate a powerful, contemporary femininity. Today, the brand continues to deliver collections that fuse an underground spirit with accessible luxury, captivating a global, cosmopolitan audience.